take it outside

Hike it Baby 30 Challenge - 2019

I had the pleasure of creating stickers to commemorate the two Hike it Baby 30 Challenges for 2019. In previous years, they used to have four challenges every year, but decided to cut it down to just two in April and September. You can see the stickers I created for 2018 here.

For 2019, we stuck with a similar watercolor and ink style and I made the April sticker quintessential to spring with blooming crocus, green grass, patches of melting snow, and the sky streaked for a sunrise.

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In an effort to get more folks out on trail with their kids, they created a secondary challenge called Take it Outside. Participants received a sticker that loosely coordinated with the HiB30 sticker along with two sheets of little stickers to use on a calendar page that they printed out. Each day on the calendar page gave ideas for a daily activity designed to motivate people to get outside every day. I love how these turned out and it was awesome to see folks using the calendar page and stickers throughout the challenge.

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Here’s the calendar page that I created for participants to download and print:

They received this sticker sheet in the mail shortly after signing up:

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You can see a mini version of the Take it Outside sticker too!

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When the September challenge rolled around, I created a new sticker and we added a few more hikers to the artwork, wanting to give more of a community feel. The Smoky Mountains in Tennessee and North Carolina were the inspiration for this sticker.

Hike it Baby 30 Sticker, Alex Tebow Designs

To go with the September sticker, they did another Take it Outside challenge for new members too, this was the coordinating sticker.

Hike it Baby Sticker Alex Tebow Designs