challenge

Hike it Baby 30 - April 2021

Hike it Baby 30 is here! What is this, you ask? It’s a challenge to get outside with your family every day for 30 days during the month of April. Hike it Baby is a nationwide nonprofit that aims to support families with young children to get outside and explore; no matter what that outdoor exploration looks like. Every April and September, they host a 30-day challenge and fundraiser that encourages and supports families getting outside every day for 30 days. Families who join and make a donation get to join a Facebook group where everyone shares their adventures and supports one another. They are also entered into drawings to win prizes from sponsors and everyone who joins the challenge gets a sticker that is unique to that challenge. Adventures can be in your neighborhood, backyard, local park, beach, lake, paved trail, or in the woods or mountains.

It’s been my privilege to get to design the stickers for these fundraisers since late 2017. Last September, I created a sticker that embraced the uniqueness of spring 2020 by showing a city park rather than a remote wilderness. For this April’s challenge, I continued that theme with a city fishing pond. The hammock and fishing pond was where my family spent a lot of our outside time in 2020, so it was special for me to create it in watercolor.

Hike it Baby 30 April Sticker

In addition to the sticker, Hike it Baby had me create a Spring Workbook for participants to use during the challenge. We grabbed some of the activity sheets that I created in the past and added a few new ones along with a spiffy, spring cover. I really love how it turned out.

Hike it Baby 30 Spring Workbook

30 flowers to color for 30 days.

Hike it Baby 30 Spring Workbook
Hike it Baby 30 Spring Workbook
Hike it Baby 30 Spring Workbook

Lastly, we almost always have a t-shirt campaign to go with each HiB30 and this time is no different. I was asked to make our sticker artwork into a t-shirt design that coordinated with previous t-shirt designs and there is a campaign with Bonfire for t-shirts, tote bags, and mugs. Check it out!

I cannot wait to see what we can create for the next Hike it Baby 30 challenge this coming September.

Hike it Baby 30 Challenge - 2019

I had the pleasure of creating stickers to commemorate the two Hike it Baby 30 Challenges for 2019. In previous years, they used to have four challenges every year, but decided to cut it down to just two in April and September. You can see the stickers I created for 2018 here.

For 2019, we stuck with a similar watercolor and ink style and I made the April sticker quintessential to spring with blooming crocus, green grass, patches of melting snow, and the sky streaked for a sunrise.

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In an effort to get more folks out on trail with their kids, they created a secondary challenge called Take it Outside. Participants received a sticker that loosely coordinated with the HiB30 sticker along with two sheets of little stickers to use on a calendar page that they printed out. Each day on the calendar page gave ideas for a daily activity designed to motivate people to get outside every day. I love how these turned out and it was awesome to see folks using the calendar page and stickers throughout the challenge.

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Here’s the calendar page that I created for participants to download and print:

They received this sticker sheet in the mail shortly after signing up:

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You can see a mini version of the Take it Outside sticker too!

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When the September challenge rolled around, I created a new sticker and we added a few more hikers to the artwork, wanting to give more of a community feel. The Smoky Mountains in Tennessee and North Carolina were the inspiration for this sticker.

Hike it Baby 30 Sticker, Alex Tebow Designs

To go with the September sticker, they did another Take it Outside challenge for new members too, this was the coordinating sticker.

Hike it Baby Sticker Alex Tebow Designs